Privacy Policy

Last Updated: June 3, 2025

Welcome to Louie’s Waffle House Rewards, powered by Loyalty Lock, LLC (doing business as DRYVER, “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our branded microsite or engage with our mobile messaging services on behalf of Louie’s Waffle House.

By using our services, you agree to the terms outlined below. If you do not agree, please do not use our services.


1. Information We Collect

Personal Data:

We may collect information such as your name, mobile phone number, and email address when you opt in to receive messages or participate in promotions via this website or mobile messaging.Derivative Data:

We may collect standard website analytics data (e.g., IP address, browser type, time accessed, and navigation data) for performance and security monitoring.Campaign-Specific Data:

When you opt in to receive SMS messages for Louie’s Waffle House promotions, we associate your contact information with that specific restaurant’s campaign.


2. How We Use Your Information

We use the information collected to:

Send messages about promotions and rewards from Louie’s Waffle House.Manage your participation in the Rewards Program.Provide customer support and respond to inquiries.Maintain and improve our messaging infrastructure.Monitor system usage to ensure compliance and prevent abuse.


3. Disclosure of Your Information

We do not sell or rent your information. We only disclose information under the following circumstances:To Louie’s Waffle House:

Your contact details and engagement history may be shared with Louie’s Waffle House so they can understand participation in their rewards program.

To Service Providers:

We may share information with trusted partners who provide infrastructure services (e.g., SMS delivery, hosting, analytics). These partners are contractually bound to use your information only as necessary.

To Comply with Laws:

We may disclose your information if required by law or to protect our rights and property.

No Sale or Sharing for Marketing:

Your phone number and opt-in details are used only for the Louie’s Waffle House Rewards program and are not shared with third parties for marketing purposes without explicit consent.


4. Security of Your Information

We implement reasonable security measures to protect your data, but no system is 100% secure. You acknowledge the risks associated with transmitting information online.


5. Your Choices and Rights

You may opt out of messaging at any time by replying “STOP” to any message you receive.

For help, reply “HELP” or email us at [email protected].

If you'd like to review or delete your data, contact us using the information below.


6. Mobile Messaging Terms

By opting in, you consent to receive recurring promotional SMS messages from Louie’s Waffle House, sent by DRYVER. Message frequency varies. Message and data rates may apply.

Text STOP to cancel or HELP for support.

Your participation is entirely voluntary and not a condition of purchase.


7. Children’s Privacy

Our services are not intended for individuals under the age of 13. If we learn we have collected personal data from a child without parental consent, we will delete it immediately.


8. Changes to This Policy

We may update this policy as laws change or our services evolve. Any changes will be posted here with a new “Last Updated” date.


9. Contact Us

For questions, support, or data requests related to this policy or the Rewards program:Louie’s Waffle House (via DRYVER)

6240 McLeod Dr Ste 100

Las Vegas, NV 89120

[email protected]

815-844-8757